A 3-Step Process to Break a Cycle of Frustration, Stress, and Fighting at Work
It starts with self-awareness. Source: http://bppro.link/?c=HpW
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How to Set More-Realistic Growth Targets
Don’t trust your spreadsheets. Source: http://bppro.link/?c=HpV
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60 Countries’ Digital Competitiveness, Indexed
Where momentum is picking up, and where it’s stalling out. Source: http://bppro.link/?c=HpS
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Microsoft is closing its Surface Hub manufacturing plant in the US
Microsoft is closing its US manufacturing plant for the company’s Surface Hub. The software giant has been manufacturing and selling its 84-inch 4K displays for more than a year, but Microsoft is now moving its manufacturing efforts elsewhere. The Oregonian reports that 124 jobs will be cut from the Surface Hub plant in Oregon that
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Tod’s Campaign Blurs The Line Between Advertising And Cinema
This 15-minute promotional film with a plot and full-fledged characters feels far from a typical advertisementGet More Ideas With The PSFK Daily Newsletter Source: http://bppro.link/?c=Hkj
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Why you should use the Yoast SEO text link counter
In the 5.0 release of Yoast SEO we’ve added the Yoast SEO text link counter. This new functionality counts the number of internal links in a post and the number of internal links to a post. It sounds really simple, but it’s extremely useful and actionable. It’ll really make it so much easier to improve
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This Small Device Can Hack Your Car
Famous hacker George Hotz created a device to allow anyone to hack into their car and change the settingsGet More Ideas With The PSFK Daily Newsletter Source: http://bppro.link/?c=Hkg
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Stop Neglecting These 4 AdWords Features
Ahh, the time-honored mantra of “A _____’s work is never done.” It turns out if you search for “job is never done” and pull up images, everyone is apparently busier than everyone else. A curious paradox, but we’ll leave that alone. The obvious ones include “woman, mother, man, marketer, and teacher” just to name a…
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Digital Marketing Haiku, Because Why Not?
I got way over-caffeinated today and started scribbling down haiku about digital marketing. Then I asked my team if they had ideas. The results were, um, fascinating. Here’s what happens when 30 marketers try to write poetry: Employment Poetry Degree Find a real job? No way. Start marketing gig You demand volume “Shower the web…
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Logitech is acquiring gaming headset maker Astro for $85 million in cash
Computer accessory company Logitech announced today that it’s acquiring Astro Gaming, a popular console gaming headset maker, for $85 million in cash. Astro will join the Logitech G division, Logitech’s PC gaming-focused sub-brand, as part of a broader effort by the accessory maker to gain a better foothold in the console market. The deal is
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The first Nintendo Switch video streaming app is coming this week
The Nintendo Switch launched without any video streaming apps like Netflix or Hulu, with the company only saying these will “come in time.” Four months later and there’s little sign of any such service, but Japan is getting its first this week in the shape of Niconico. A streaming site often compared to YouTube, Niconico
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How to Discover Your Customers’ Most-Googled Frustrations (and solve them)
Google is a treasure trove for marketers. Currently (2017), it “processes over 40,000 search queries every second!” This “translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide.” And just look at how much Google use grew between 2000 and 2012: It’s ridiculous! And this all means one thing. Google can
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16 Essentials to Creating a Trust-Boosting Twitter Profile
I don’t need to tell you how big trust in business and marketing is. Trust is everything. You can pull every clever trick in the book, invest thousands of dollars in slick, sexy advertising and work tirelessly on conversion optimization tactics. But at the end of the day, it’s trust that leads to sales. That’s
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The Digital Marketer’s Guide to Programmatic Marketing
The evolution taken in place in digital marketing over the last decade is amazing. We’ve gone from horrendous keyword stuffing and “spray and pray” campaigns to incredibly smart and efficient strategies that maximize ROI. This evolution has largely been fueled by data and predictive analytics. And what I love is the power that small-scale marketers
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How I Built 826 Backlinks to a Single Article in 8 Weeks
No matter how much SEO evolves, backlinks remain the primary “currency” for Google when ranking websites. In fact, a November 2016 study from First Page Sage found that backlinks are still the number one overall ranking factor in Google’s algorithm: And I seriously doubt this will change any time soon. Of course, there are other critical
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How to Create a Link-Building Strategy from Scratch
Google examines roughly 200 different factors to determine page rank. That’s a lot! But what’s arguably the most important is backlinks. Here’s a chart from Moz that shows how important links are: Backlinks have been, and continue to remain, one of the top ranking factors, making them Google’s primary form of “currency.” In March 2016, Google Search
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Microsoft wants to bring 2 million Americans online by 2022
Microsoft is aiming to bring broadband Internet to millions of rural Americans within the next five years through what is now unused TV spectrum, the company announced Tuesday. Source: http://bppro.link/?c=H8k
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China will reportedly begin blocking VPNs next year
China has moved to block all virtual private networks (VPNs) by next year, according to a report from Bloomberg, in what would mark a significant crackdown on citizens’ access to the open web. Citing sources familiar with the matter, Bloomberg reports that the Chinese government ordered state-run telecoms to begin blocking VPNs by February 1st.
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Netflix Has Opened a Pop-Up Hotel So Travelers Can Binge Watch To Their Heart’s Content
The streaming network opened up a pop-up hotel in the UK with 15 suites themed around popular showsGet More Ideas With The PSFK Daily Newsletter Source: http://bppro.link/?c=GX6
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Mind Kit Helps People Understand Their Emotional Distress
Mindnosis sets out to improve a person’s experience of mental health assessment services with designGet More Ideas With The PSFK Daily Newsletter Source: http://bppro.link/?c=GX5
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